Oasi Zegna, an alpine oasis in Piedmont

OASI ZEGNA

An alpine oasis in Northern Italy
T
he true spirit of Zegna is in the mountains. To Ermenegildo Zegna, the beauty of the natural environment and people’s well-being were indispensable for a company aspiring to long-term success. He understood that the quality he sought for in his products couldn’t be separated from a positive relationship with the local territory and the community, creating a lasting environment for the enjoyment of the public.

Biella Alps landscape | Oasi Zegna

He dedicated himself to the local environment and landscape, planting thousands of trees in the Oasi Zegna, a 100km2 natural park in the Biella Alps, in northern Italy. It stretches from Trivero, the village in Piedmont where Ermenegildo Zegna founded his woollen mill in 1910, to the peaks of Bielmonte. The nature reserve was begun by Ermenegildo Zegna in the 1930s, when he carried out a massive reforestation plan on the barren slopes of the surrounding mountains.

Biella Alps landscape | Oasi Zegna
THE LANDSCAPE

Ermenegildo Zegna built a 26 km road called the Panoramica Zegna to link the region’s villages to their beautiful environment.

THE LANDSCAPE More Less

Ermenegildo Zegna built a 26 km road called the Panoramica Zegna to link the region’s villages to their beautiful environment.


DISCOVER MORE

The Oasi Zegna project is an important part of Ermenegildo Zegna's “green philosophy”. It is an Italian example of environmental patronage where relationships between man, mountain culture and nature are preserved for the benefit of generations to come.

Biella Alps landscape | Oasi Zegna
AN ALPINE OASIS

Ermenegildo Zegna helped link the people of the region to the beauty of their mountains, something the Oasi Zegna has continued.

AN ALPINE OASIS More Less

Ermenegildo Zegna helped link the people of the region to the beauty of their mountains, something the Oasi Zegna has continued.


Biella Alps landscape | Oasi Zegna
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